Original soft plastics designed and made in the USA!

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The Imp
The Imp
$4.50
The Wyrm
The Wyrm
$6.00
The Siren
The Siren
$6.00
The Banshee
The Banshee
$6.00

Follow @EngineeringHooksets!

My first ever #perch was a giant! 1.7 lbs!
The Engineered For Hooksets Siren is now certified to catch Norweigan pike! (Pick one up at engineeringhooksets.com) My best pike yet, at 25 inches long!
First tournament of the year with my man @little_frishys! I caught my keeper on a custom squarebill made by the man himself (on it's first ever cast)! Finished 4th out of 26 teams! Just enough to cash a check. Video live on YouTube.
Drove all the way to Iowa and caught..... 1 white bass and 8 drum. Met a famous youtuber, though!
ATTENTION: EngineeringHooksets.com launches TONIGHT at 8pm central. First 5 orders get a $20 bill in the bag!! Check it out if you like custom designed lures and free money!
Clinton Lake hot water discharge video coming out today! Featuring @nate_f_fishing
Attention anyone who's interested! The official Engineered For Hooksets soft plastics launch is TOMORROW at the Riverside Bass Club Swap Meet in Berwyn, Illinois!! Come on over from 8am - Noon, say "Hi", and maybe buy some baits while you'r
Introducing the EFH Wyrm! I designed this lure myself with #fusion360 and I am super excited to have the mold and finally be able to produce them. This lure has the most insane tail action you have ever seen. It is seriously gonna be a game changer!

Designed to get you More Hooksets

Engineered For Hooksets was started in August, 2022 by civil engineer, Marine Corps veteran, and longtime angler Matt Newcom. Matt Spent months designing, prototyping, and testing each mold to ensure that these are the highest quality baits. These lures will get YOU more hooksets.